Barker Solutions Exhibition Stand
Risk-Free Trade Fair Operations

An exhibition stand doesn't
run itself.

We take organizational responsibility for your trade fair presence – from stand planning to on-site support. So you can focus on your visitors.

Predictable Processes
Transparent Costs
Stand + Support
Understand the Problem
The Reality

What really goes wrong at trade fairs

Most problems don't arise during stand construction. They arise because nobody has the overall process in view.

1

Before the Fair

  • Unclear responsibilities between departments
  • Budget only planned for the stand
  • Staff planning starts too late
2

During the Fair

  • Own team is overwhelmed with stand operations
  • Visitors are not actively engaged
  • Technical problems without a contact person
3

After the Fair

  • Costs higher than planned
  • Stand materials can't be reused
  • No usable contacts generated

The real problem: Trade fair appearances are treated as construction projects, not as operational processes. A stand without a well-thought-out process and professional support is just an expensive backdrop.

Our Approach

A system for functioning trade fair operations

Three equal building blocks – planned together from the start.

Space

The physical framework

An exhibition stand that fits your goals – not the other way around. Modular systems instead of expensive custom builds. Predictable costs through reusability.

  • Modular stand systems
  • Individual customization
  • Multiple use

Process

The organizational structure

Clear processes from planning to dismantling. Defined responsibilities. One contact person for all questions – before, during, and after the fair.

  • Project coordination
  • Schedule planning
  • Logistics & setup

Support

The human factor

Professional stand staff who actively engage visitors. Relief for your team. Qualified contacts instead of missed opportunities.

  • Trained trade fair staff
  • Active visitor engagement
  • Lead capture

All three building blocks are planned together from the beginning – not added on one after another.

Free & non-binding

Plan your exhibition stand with the 3D Configurator

Design your individual exhibition stand online – in real-time and without prior knowledge. Our free 3D exhibition stand configurator shows you immediately what your stand could look like.

  • Real-time 3D Visualization

    View your exhibition stand from all perspectives – before a quote is even created.

  • Modular Stand Elements

    Choose from walls, counters, lighting and furniture – flexibly combinable.

  • Instant Cost Estimate

    Receive an initial price indication directly in the configurator – transparent and non-binding.

  • Compare Purchase or Rental

    Switch between purchase and rental prices with one click – for maximum budget flexibility.

Start 3D Configurator No registration required
3D Exhibition Stand Configurator – Virtual stand designer for custom exhibition stands
Interactive 3D View
Free to use
50+ Configuration options
100% free & non-binding
Planning Security

Control costs instead of experiencing surprises

Our modular systems are not an environmental measure – they are an economic decision. What is reusable saves money at the next trade fair.

Fixed Price Structure

No hidden costs. The quote matches the invoice.

Reusability

Modules can be used for multiple trade fairs. Investment instead of disposal costs.

Scalable

Systems grow with your needs. Start small, expand later.

Operational Reliability

Proven systems. Tested processes. No experimenting at your expense.

Typical Exhibition Stand Construction

One-time production
Second use
Third use

New costs every time

Modular System

Initial investment
Second use
Third use

Decreasing costs per use

Collaboration

One project, one process

From the first conversation to the last trade fair day – this is how we work with you.

1

Define Goal

What should your trade fair appearance achieve? Generate leads? Position your brand? Present products? The answer determines everything else.

Result: Clear objectives and success criteria
2

Understand Visitor Situation

Who are your target visitors? How do they move around the trade fair? What do they expect at your stand? This creates the support plan.

Result: Visitor profile and engagement concept
3

Plan Stand

Only now is it about the physical stand. The design follows the goals and visitor situation – not the other way around.

Result: Stand concept, visualization, cost planning
4

Organize Support

Parallel to stand planning: Who will staff the stand? How many people are needed? What qualifications are required? Briefing and training of staff.

Result: Personnel plan, deployment schedules, briefing materials
5

Implementation & Accompaniment

Production, logistics, setup – all coordinated. During the fair: one contact person for all questions. After the fair: dismantling, storage, debriefing.

Result: Functioning trade fair presence without organizational stress

Note: Support is not an optional step that you add at the end. It is planned from the beginning because it significantly influences the success of the trade fair appearance.

Case Studies

How we make trade fair appearances work

Not a photo gallery, but concrete project stories.

Stellantis Connect 2026 - 38 stands at RMCC Wiesbaden
Stellantis Connect 2026

7,000 m² complete setup – 38 stands in just 3 days

Complete Setup

North and South halls of RMCC Wiesbaden fully equipped: 10 brand stands of 100 m² each, 26 partner stands and 2 info points – an area the size of a football pitch.

Unified Concept

Each brand stand with consistent equipment package: system flooring, fabric-covered back walls (both sides), two screens and central power supply.

Tight Schedule

Setup in just 3 days with limited loading dock access. Precise coordination enabled on-time completion before vehicle installation.

World Premiere

Top-secret presentation cabin for Fiat/Abarth: 80 m² with frosted teaser windows, video surveillance and NDA signing at the entrance.

Crufts Birmingham - Reusable exhibition system
Platinum GmbH Crufts 2025

Premium appearance with maximum ROI – despite Brexit logistics

Budget Efficient

Highest quality standards on a limited budget. Modular staging instead of one-time builds – every component designed for reuse.

Reusable

Textile coverings with integrated displays, stage construction, and branding elements planned for further international trade fairs. The investment pays off over years.

Cost-Optimized Logistics

Despite Brexit customs formalities: Staggered delivery and digital customs documents kept transport costs in check. No delays.

Sustainable Value

An exhibition system that works across three continents. Invested once, used multiple times – that's budget-optimized exhibition construction.

These examples show our approach. Every project is different – talk to us about your situation.

All Projects Discuss Your Project
Trained stand staff in conversation with visitors
Staff Partner höchstmass
Decisive Factor

Staff that makes your brand shine

For the support of your exhibition stand, we work with höchstmass – for over 15 years the partner for premium brands like Mercedes-Benz, Maserati, and LG.

4,000+
Verified profiles
500+
Projects / year
15+
Years experience
100%
AÜG-compliant

Without professional support:

  • Visitors walk by or stop briefly
  • Your team is busy with customer conversations
  • Potential contacts are not captured

With höchstmass staff:

  • Brand-affinity selection & project-specific briefing
  • Proven at IAA, Geneva Motor Show, Vienna Auto Show
  • Structured lead list with context after the fair
The Next Step

Let's talk about your trade fair presence.

No sales pitch. We'll clarify together whether and how we can help you. Then you decide.

We'll get back to you within 24 hours.